Wednesday, February 3, 2010

Super Bowl Ads

There is this huge dust-up over an ad that almost no one has seen which will apparently be shown during the Super Bowl this coming Sunday. Tim Tebow, a twice nominated and once winning Heisman trophy quarterback for the University of Florida, will apparently appear in an ad with his mother. His mother will talk about how she chose to have Tim, rather than abort, after horrific medical news during her pregnancy.

The usual suspects are lambasting CBS for running the ad. Sally Jenkins, a great sports writer for the Washington Post wrote a superb piece on this here.

Frankly, I don't care. Tim Tebow and his family have a right to appear in any advertisement they want. Most of the ads during the Super Bowl are so inane and sexist to begin with, that a woman celebrating the fact she made a choice, well, that's pretty amazing. And this guy, from everything I understand, seems to be the role model we want in college athletes. He hasn't been arrested, but rather spent his summer breaks in developing countries doing scut work. He is honest, diligent, hard working, responsible.

And the ad is about choice. His mother had a choice. It's really a pro-choice ad sponsored by the conservative Focus on the Family. How ironic.

So, let's realize an amazing woman who raised a great kid is a far far better advertisement than the sexist Bud beer ads we'll all have to endure if we watch the game.

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